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Webhook

A webhook is a signal one system sends to another the moment something happens, for example "there is a new order", so the receiving system does not have to keep asking.

Without a webhook an integration has to ask "anything new?" every few minutes. With a webhook the notice arrives by itself, within seconds. A new web store order can be in your ERP immediately and an agent can start on an incoming request right away.

Good integrations combine both: webhooks for speed, and a periodic check to catch whatever was missed once. That way nothing ever gets lost.

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